30 Milestones & Goals for a Crochet Designer Business (+10 bonus just for fun!)

Any endeavour can benefit from goals and milestones, but it can be hard to know which ones to set if you’re just getting started, or feeling a bit lost. I suggest focusing/aiming for the goals you can control (like publishing a pattern), and simply celebrating the milestones you don’t have direct control over (like having a certain number of followers on your social media account).

I’ve listed the goals and milestones below in rough stages of your business, but please don’t feel they must be done in this order, or all done at all! Working as a crochet designer can be a lovely job, but also a lonely one with the potential for self-doubt. I hope this inspires you to celebrate all the wins — big and little — that come your way.

If you’ve been running your crochet business for a little while I’d love to hear how many of these goals you’ve already met!

30 Milestones & Goals

1. Set clear goals (financial, long term for the business etc)
2. Decide on niche
3. First tester call
4. First pattern published
5. First sale
6. Get a clear picture of your ideal customer
7. First non-friends-or-family social media follower
8. 5/10/15/20/30/40/50 sales
9. First positive review
10. First newsletter subscriber
11. Read a business book/watch a business webinar
12. First submission accepted into a magazine
13. Launch a basic website
14. First giveaway/contest
15. Join an accountability group
16. Set aside a little time each week to learn about business/marketing/adding to your crochet toolbox/etc
17. 100 social media followers
18. First pattern collection/bundle
19. 5/10/15/20 patterns published
20. First year in business
21. Host your own CAL (Crochet along)
22. Join a reputable paid course to learn more about business/marketing/adding to your crochet toolbox/etc
23. First collaboration
24. 500/1000/1500/2000 social media followers
25. Add another income stream (blog/youtube/selling makes/etc)
26. Join a business mastermind group
27. Hire your first employee/assistant
28. Hold your own workshop/class/webinar
29. Publish your own pattern book
30. Reach your financial goals!

Of course this is not a complete list, your own could look very different depending on your business niche! The goals above are mostly serious-business, so I figured I should add in some bonuses:

10 Fun Bonus Goals

1. Crochet a mascot for your business
2. Collaborate with an artist to see your designs in a different way
3. Host a mystery CAL (Crochet-Along)
4. Organize a crafting picnic with friends
5. Do some yarn bombing
6. Create a behind-the-scenes video series
7. Crochet a giant version of something small
8. Creating a crocheting playlist you can share with your followers
9. Make a simple stop-motion animation with your crochet
10. Design a crochet-themed puzzle or game

Can you think of any fun bonus goals? Let me know in the comments below!